30 10
Some people may be of the opinion that Telemarketing is a thing of the past, outdated and to be locked away in a box and left to fossilise. They’re wrong. Well of course I’d say that wouldn’t I? There have been some notable changes in telemarketing over the last few years the old dreary ‘cold […]
19 06
Every business owners main concern is how to go about generating high-quality leads. It impacts each of your business’ goals and it is vital for both building your business and maintaining its long-term growth. To consistently attract, nurture, and convert leads, you need to know what you are doing. And given the growing complexity of […]
7 08
It’s that time of year again, you know, the one where apparently EVERYONE is on holiday and so there’s no-one to take a sales call. It reminds me of a conversation I had once with a business owner who was complaining about how there wasn’t a ‘perfect’ time to make a sales call. January is […]
4 12
Anyone can make a sales call. But can just anyone make a successful sales call? There is no magic potion to make somebody into a great seller, however there are a few ways to improve your technique. A good telesales person should be able to come in and out of script effortlessly and seamlessly at […]
2 11
Are You A Good Listener? In his excellent book “Persuasion – The Art Of Influencing People”, James Borg asserts that the most important skill a salesperson needs to persuade people is the ability to LISTEN. Imagine that! How on earth can you talk someone round to your way of thinking by being a good listener – that […]
14 03
You may be aware of Aesop’s Fables, but perhaps not in the world of business to business telesales. I’d like to bring a particular one to your attention; The wind and the sun argued one day over which one was the stronger. Spotting a man travelling on the road, they sported a challenge to see […]
16 11
When I was a kid my parents owned a pub and it was my job to polish the brasses every month. There were thousands of them and it took me a whole weekend. If you’ve ever polished brass you’ll know that what I’m about to say is totally true. Golden Glow When you first wipe […]
20 09
B2B Telemarketing (business to business telesales) One of the services we are consistently asked for here at Newton Fox is B2B telemarketing or telesales. Business to business telesales involves calling up local businesses and setting appointments, or even selling to the relevant person within that company over the phone. In itself, business to business telesales […]
11 09
You know that moment on a sales call when the person you’re talking to seems interested but isn’t really giving much away. They seem to be saying ‘There’s an opportunity here fro you but I’m not handing it to on a sliver platter, you’re going to have to work for it matey.’ This moment, more than any […]
5 07
Hello, So this is my first ever blog for Newton Fox. I once did a blog called a 365, in which I was supposed to write once a day, preferably in the evening, with a photograph each day. But after day 47 I realised that I did nothing. I had such a boring life and […]